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	<title>Upsmack &#187; website usability</title>
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		<title>Ecommerce Must-Have&#8217;s of 2010</title>
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		<pubDate>Mon, 18 Jan 2010 23:57:24 +0000</pubDate>
		<dc:creator>Nathan</dc:creator>
				<category><![CDATA[Ecommerce]]></category>
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		<description><![CDATA[Many Ecommerce website owners are redoubling efforts this year to convert as much visitor traffic into conversions as possible. This isn&#8217;t anything new, of course, as conversions have been the goal of Ecommerce sites since, well, the beginning. Despite that fact, Ecommerce companies around the world are getting it wrong when it comes to a [...]]]></description>
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		<title>Enhancing Website Usability</title>
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		<pubDate>Mon, 30 Nov 2009 00:42:57 +0000</pubDate>
		<dc:creator>Nathan</dc:creator>
				<category><![CDATA[Ecommerce]]></category>
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		<description><![CDATA[So many companies focus on getting more traffic to their Ecommerce website rather than optimizing for the traffic they&#8217;re already getting. Why companies choose to forego the customers who are already on the website for those who haven&#8217;t even conducted a search yet is beyond me, but it happens each and every day. Enhancing the [...]]]></description>
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